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Creative Vitality Suite Creative Vitality Suite
  • About
  • Products
    • Features
    • Specialized Impact Reports
    • Snapshot Report
    • COVID-19 Impact Reports
  • Pricing
  • Schedule a Demo
  • Creative Vitality List
    • 6 Can’t-Miss Public Art Stops in the Southwest
    • Top 10 Music Cities You Need to Know About
    • The 30 Most Creative Small Cities
  • Resources
    • DataEd
  • Blog
  • Log in

About Sam Ortega

Samantha Ortega is a marketing coordinator at WESTAF, she assists in developing and executing comprehensive marketing strategies that drive leads, opportunities, and sales. In addition to her work at WESTAF, Samantha manages and maintains CVSuite content, including blog posts and social media campaigns. Samantha has a background in marketing and communications. She holds a bachelor’s degree in communication from the University of Texas at El Paso.
Exploring Music Initiatives: Digging Deeper into Data during a Pandemic featured image with a crowd in the background

Exploring Music Initiatives: Digging Deeper into Data during a Pandemic

COVID-19 has had a tremendous impact on the creative sector, which has shifted the strategy of many performing arts and cultural organizations working together to sustain the arts. The performing... read more →
  • November 18, 2020
  • Sam Ortega
  • Creative Economy
Racial Equity in the Arts featured image

Racial Equity in the Arts: Moving Away From the Past and into the Future

As you have seen in the news, the pandemic has placed a great deal of pressure on the social and economic infrastructures in the United States and globally. Beyond exposing... read more →
  • August 5, 2020
  • Sam Ortega
  • Creative Economy

COVID-19 and Its Impact on the Creative Economy

During these unprecedented times, COVID-19 has had a significant impact on the creative sector. “Artists, arts nonprofits, and creative businesses (like design firms, galleries, and photography studios) are facing significant... read more →
  • June 24, 2020
  • Sam Ortega
  • Creative Economy

Top 30 Most Creative Small Cities in the United States

On April 29, 2020, the CVSuite and its team of editors, designers, and data analysts launched the Top 30 Most Creative Small Cities campaign to introduce The Creative Vitality List,... read more →
  • May 27, 2020
  • Sam Ortega
  • Creative Economy, Creative Vitality List, CVI

CVSuite Webinar: “Why Data?"

Data can be very complex. Analyzing, defining, and knowing what to do with data once you have them is a common challenge—that’s why CVSuite™ is here to help.  In 2017,... read more →
  • March 25, 2020
  • Sam Ortega
  • Data Education

Using the CVI to Compare Your Creative Economy to Other Regions

You may already know that the CVSuite offers the creative economy data you need to measure the economic impact of the arts in your region—but did you know that you... read more →
  • February 26, 2020
  • Sam Ortega
  • Creative Economy, Data Education
Man on his computer analyzing data

Tips for Analyzing Your Data

Are you having trouble analyzing your creative economy data or don’t know what to do with the data once you have them? Below are some tips to consider when analyzing... read more →
  • January 23, 2020
  • Sam Ortega
  • Data Education
2018 blue background with a lot of different data icons

New 2018 Data!

The CVSuite™ team is excited to announce that the Creative Vitality™ Suite now features the new 2018 data. The new data version (2019.3) provides you with access to economic data... read more →
  • December 18, 2019
  • Sam Ortega
  • Data Sets
Headshot of Trevor McElhaney. (Asian Man with dark hair)

Trevor McElhaney: Creative Vitality Suite's Data Analyst

CVSuite is pleased to introduce Trevor McElhaney, the team’s new data analyst! Trevor assists in software development and data methodology. In this blog, Trevor answers a few questions about his... read more →
  • November 6, 2019
  • Sam Ortega
  • General

Kelly Ernst: Creative Vitality Suite's Business Coordinator

CVSuite has exciting news! We are growing, and because of that, we are really excited to introduce the newest member of our team, Kelly Ernst. Kelly is the business coordinator... read more →
  • July 19, 2019
  • Sam Ortega
  • General
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