Lightcast
Occupation and industry data on jobs, earnings, and revenues
OUR MISSION
Creative West (formerly WESTAF) developed the Creative Vitality™ Suite to make it easy for organizations to access, explore, and use creative economy data to demonstrate their impact. With the retirement of CVSuite on the horizon, the team at Creative West will pivot to focus on our data reports, consulting, and convenings.
Meet the Creative West Data Team
Jessica Gronich
CVSuite Manager
Kelsey Foster
CVSuite Support Coordinator
David Holland
Creative Economy Advisor
Natalie Villa
Project Manager
Paul Nguyen
Director of Technical Operations and Innovation
Samantha Ortega
Marketing Manager
Data Partners / Sources
National Center of
Charitable Statistics (NCCS)
Nonprofit revenues reported to the IRS on I990 forms from organizations with revenues greater than $50,000
National Assembly of State
Arts Agencies (NASAA)
National Endowment for the Arts (NEA) State arts agency grants reported to NASAA as part of the NEA Partnership grant program
Creative West (formerly WESTAF)
Creative West is a nonprofit arts service organization responsible for the development of CVSuite. Creative West’s mission is to empower the arts. It does so in a variety of ways, including through development of technology that serves the arts and creative economy. We look to the future and we make it easy for other arts organizations to do the same.
History and future of CVSuite
When we created the Creative Vitality™ Index (CVI), we aimed to simplify comparisons of regional creative economies with those of the U.S. and other regions. The launch of this important indicator fueled our next journey — developing a comprehensive data tool with for-profit and non-profit data that could be used to analyze trends, advocate for the arts, and demonstrate the impact of the creative sector in communities. Twenty years later, we’re proud to have supported numerous government, nonprofit, advocacy, and private organizations in their efforts to demonstrate impact. We’re honored to have been partners in this important work.
As Creative West celebrates 50 years of innovation in and service to the creative economy and looks toward the next 50, we’ll redefine our role in the creative economy space by sunsetting the CVSuite™ tool and subscription-based model, and transitioning to a creative economy consulting and convening practice focused on data and policy. We will sunset CVSuite December 31, 2025.